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B.Sc Interior Design Sample Paper for 2nd year Marketing ResearchItsMyAcademy.com

B.Sc Interior Design Sample Paper for 2nd year Marketing Research

B.SC. INTERIOR DESIGN, SEMESTER –III, YEAR-2

MARKETING RESEARCH

 

Duration -3 Hours                                                                                      Max Marks: 60

 

Note:  1. Attempt any FIVE questions.

           2. All questions carry equal marks.

 

  1. What is marketing research? Highlight the functions of marketing research.
  2. Explain “Marketing Research Process” in detail.
  3. What is research design? Explain its salient features. What are the different types of research design?
  4. “Experimental research is better than descriptive research”. Do you agree with this statement? Why or why not?
  5. What is secondary data? What are the advantages and limitations of secondary data?
  6. What is primary data? What are the different methods of primary data collection?
  7. What is a questionnaire method of data collection? What are the different types of

Questionnaires?

  1. Write a detailed note on “Promotion Research”
  2. Write a detailed note on “Pricing Research”

 

Note: Above B.Sc Interior Design Sample Paper for 2nd year Marketing Research has been prepared after reviewing few universities sample papers. We are not sure whether same or similar question papers pattern does your university has or not. We are just trying to help you by providing the possibilities. It is advisable to go thoroughly textbooks, teacher’s notes according to your syllabus for better preparation for your coming examination.

All the Best for your examination!!!

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