MBA Sample Paper for Retail Management 4th Semester Retail Merchandise Management
TERM END EXAMINATIONS
MASTER OF BUSINESS ADMINISTRATION (RM), SEMESTER – IV, YEAR-2
RETAIL MERCHANDISE MANAGEMENT
Duration -3 Hours Max Marks: 60
Note: 1. Attempt any FIVE questions.
2. All questions carry equal marks.
- What is Markdown Management? Explain the advantages and limitations of Markdown Management
- Explain in detail the SWOT Analysis of Retail ERP Systems.
- How a supplier can be selected? Explain the strategies and criteria for selecting the suppliers.
- Write short note on:
- Open- to- Buy system
- ABC Analysis
- Explain the concept of Open-to-buy Merchandise Management system
- What is pricing? What are the objectives of interaction between retailers’s pricing objective and other decisions?
- What is variety and assortment? Explain the influence of variety and assortment on the consumption pattern.
- How partnerships can be build up in retail and merchandise management.
- What are various stages involved in implementation of merchandise plan.
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